The Graslin theater in Nantes, the Pharo palace in Marseille or L’Olympia in Paris. Each Night of the common good is held in a prestigious place, and it is no coincidence. “We want to offer associations the best, underlines Thibault Farrenq, co-founder in 2017 of these charity evenings financed by patrons (especially local SMEs). They act in the shadows all year round and we want to bring them to light. »
To participate, they must have a budget of less than 5 million euros, be established locally and work for the general interest (solidarity, culture, environment, etc.). Their application is examined by a jury of patrons and major donors. Out of 80 to 150 applications received, 20 associations are selected to defend their project during a “grand oral”. In Paris, however, the criteria are different because the objective is to identify start-up nuggets.
Great gifts to put “the room in turmoil”
The leaders of the ten winning associations (twelve in Paris!) are then trained in public speaking. Because they will only have four minutes, on stage, to convince the donors present in the room (individuals and business leaders) to finance their structure. “We start with the big donations because it puts the room in turmoil, slides the organizer. Then, small donations make it possible to close the kitty and sometimes to exceed it. »
The associations receive between €20,000 and €130,000. This year, 3 million euros have already been collected and four evenings are still planned in December in Paris, Puy du Fou, Toulouse and Bordeaux. “These are rich moments that allow you to discover extraordinary projects”, salutes Thibault Farrenq, citing Unisoap, which recycles hotel soaps for the poorest; or Marraine & Vous, which offers families the opportunity to sponsor single mothers.
Source : BBNWORLDNEWS